MANCHESTER, NH -- (MARKET WIRE) -- Sep 01, 2011 -- Newforma®, a project information management ( PIM) software company connecting architecture, engineering and construction firms worldwide, today announced that Rob Kirk has joined Newforma as the company's business development manager for the Middle East. Kirk is a former practicing architect who holds competencies in business management, business development, client relationship management and AEC project management. Based in the United Arab Emirates, Kirk has responsibility for the wider Middle East-North Africa region. He can be contacted via the Newforma Middle East website, www.newforma.ae.

Kirk reports to Tim Bates, Newforma's director of operations for Europe, the Middle East and Africa. "Having been accountable for project delivery as an architect, Rob has had personal experience of the project information management challenges of architecture, engineering and construction companies, and he understands those challenges in the context of Middle Eastern customs and practices," Bates said. "More and more AEC companies in the region are asking how they can increase profitability, reduce risk and meet schedules by managing project information more efficiently and effectively. Having Rob Kirk based in the Middle East will allow Newforma to be more responsive to this growing interest."

Newforma Chief Executive Officer Ian Howell said Newforma's presence in the UAE is a logical extension to having customers with offices in the Middle East. "Newforma's PIM solution is already serving this very active construction market," Howell said. "We have our customers' success to thank for this exciting opportunity for geographic expansion to continue to grow our company."

About Newforma
Newforma is a project information management (PIM) software company connecting architecture, engineering and construction (AEC) organizations worldwide. The Newforma PIM solution, anchored by the industry-proven Newforma® Project Center software, helps AEC firms organize and share project information, drive accountability, raise transparency and streamline project delivery processes, including those surrounding building information modeling (BIM), integrated project delivery (IPD), contract management and more. Newforma Project Center is currently being used by industry-leading AEC firms to manage information on more than 600,000 projects. Newforma® Project Analyzer helps A and E firms manage their project financial information. For more information about Newforma, visit www.newforma.com, read the Newforma Blog, join the Newforma Network at LinkedIn, follow Newforma on Twitter, visit our user community at www.newformant.com, or phone +1 603-625-6212.

© 2011 Newforma, Inc. Newforma is a registered trademark of Newforma, Inc., in the United States and in other countries. All other brands or products are trademarks or registered trademarks of their respective holders and should be treated as such.

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