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Posts Tagged ‘Las Vegas’

Media Day at Autodesk University 2011

Monday, November 28th, 2011

Today’s Media Day at Autodesk University at the Venetian in Las Vegas attracted 95 bloggers and journalists coming from 80 different countries. Also they expected 8,000 attendees to attend the event.

Chris Bradshaw, senior vice president and chief marketing officer, spoke on the topic, “Autodesk’s Evolving story,” in which he outlined the company’s history in relation to the changing technology.

He said revenues come from all three geographies – more than half the revenue comes from outside North America. Revenue breaks down to 28% from AEC, 24% from manufacturing, 10% from Media and Entertainment and 38% from PSEB.

He talked about how Autodesk was born during a disruptive time period of the mainframe shifting over to the personal computer. Yet today’s times are more disruptive, as the desktop internet went to a billion users. “With mobile devices we’re projecting 10s of billions of units,” said Bradshaw. “Many will have more than one of these things. I would guess many here have more than one mobile device, more than one accessing the cloud.” Which was proven with a show of hands in the room.

Steve Blum, senior vice president, Worldwide Sales & Services, spoke on “Customer Challenges.” He said that with the cloud you can leverage infinite computing and run a thousand different “what if” scenarios is 15 minutes and choose the best design option that meets your needs. The cloud and mobile are changing the way people get their jobs done.

Amar Hanspal, senior vice president, Platofrm Solutions and Emerging Solutions and Emerging Solutions, talked on “The Age of Empowerment.”

“Today we have to look at what do we do when everyone is connected, how do we reimagine this?” Hanspal pointed out that social media wouldn’t exist if everyone wasn’t connected. “The minute we use the cloud, people assume we’re using a vendor made cloud product. What we’re trying to do is use the cloud where it’s useful and adds to the cloud, not cloud for cloud’s sake.”

The cloud is good for Connectivity, Content, Infinite computing, and Design for everyone.

Brian Matthews talked about 3D printing and laser scanning, stating that 3D printing “will change the world.”

Additionally he listed six major technology disruptions:
Reality capture, cloud data, infinite computing, simulation, digital to analog.

See @editorgisaeccafe on Twitter

Gearing up for AU

Wednesday, November 25th, 2009

Autodesk University traditionally falls during the week following the Thanksgiving holiday weekend, as it does so this year. It also comes right after Autodesk’s third quarter fiscal financial announcement:

http://www10.aeccafe.com/nbc/articles/view_article.php?section=CorpNews&articleid=762867

This year’s AU will be held at the Mandalay Bay Resort in Las Vegas, a change of venue from previous years at the Venetian. Apart from the keynote presentations, Mainstage, exhibits and technical sessions, what looks interesting on the agenda:

Unconference sessions, where session content is created and driven by participants.  What is needed: a room, a projector, and a microphone, and then participants and the session leader do the rest. This year you can pre-register for unconference sessions.View all unconference sessions.

The Design Slam is back for its second year, following the format of Cut&Paste Slam of the previous years. The fast-paced format tests skill, speed, and stage presence, while the audience witnesses the professional designers and Autodesk executives at work on large-scale projected screens, creating original work in rounds of 20 minutes.

Pecha Kucha Night on Wednesday holds the expectation that participants share their ideas in a challenging format: they display 20 images, each for 20 seconds. In those six minutes and 40 seconds, presenters are expected to make a personal connection with their audience. This event has generated interesting results that have shown up in Mainstage presentations in later years.

See you there.


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