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Sumit Singhal
Sumit Singhal
Sumit Singhal loves modern architecture. He comes from a family of builders who have built more than 20 projects in the last ten years near Delhi in India. He has recently started writing about the architectural projects that catch his imagination.

Bridgestone Pavilion in Bangkok, Thailand by Architectkidd

January 17th, 2012 by Sumit Singhal

Article source: Architectkidd

The BOI (Board of Investment) Fair is a major event that aims to demonstrate Thailand’s rebuilding efforts among public and private sectors after last year’s floods. The objective of the Bridgestone Pavilion is to communicate the company’s commitment to the country in manufacturing, research and investment. With an emphasis on showcasing emerging technologies, Architectkidd had the opportunity to implement design approaches and features that are relatively unique among current standard construction practices in Thailand.

Bridgestone pavilion (Image Courtesy Luke Yeung)

  • Architects: Architectkidd
  • Project: Bridgestone Pavilion
  • Location: Bangkok, Thailand
  • Design Team: Luke Yeung, Phuttipan Aswakool, Pailin Paijitsattaya, Vichayuth Meenaphant
  • Exhibition Design: DesignLAB
  • Project Area: 500 sqm
  • Completion date: January 2012
  • Project Coordinator: Dentsu Thailand
  • Structural Design: Montree Sayabovorn
  • Contractor: Pico Thailand

Bridgestone BOI Fair (Image Courtesy Phuttipan Aswakool)

The building design was generated based on 3-dimensional spatial requirements. The starting points were the interior functions, building heights and site boundaries, as well as the continuous flow of visitors from entrance, exhibitions, to exit.  The requirements were digitized volumetrically and merged to form the overall building, with the exterior a result of optimizing the interior spaces while minimizing extraneous elements such as additional edges, corners, and leftover spaces.

BOI Fair (Image Courtesy Phuttipan Aswakool)

During construction, the structural design and steel fabrication team engineered 66 steel profiles – each with a distinct shape and curvature.  All steel elements were hand-made and prefabricated before installing on the site.

Bridgestone entrance (Image Courtesy Phuttipan Aswakool)

For the finishes, the collaboration with Bridgestone allowed access to its extensive polymers expertise. One example is the use of EVA heat-reflecting film laminated on the glass windows and doors of the pavilion.  Bridgestone also supplied materials for light-transmitting solar panels (installed as a roof skylight) as well as flexible roofing membranes. The entrance of the pavilion is made from elastic PVC fitted across pre-formed steel profiles.

BOI Fair (Image Courtesy Luke Yeung)

Bridgestone roof night (Image Courtesy Luke Yeung)

BOI Fair interior speed tunnel (Image Courtesy Designlab)

BOI Fair pavilion (Image Courtesy Phuttipan Aswakool)

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Category: Pavilion

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