Sumit Singhal loves modern architecture. He comes from a family of builders who have built more than 20 projects in the last ten years near Delhi in India. He has recently started writing about the architectural projects that catch his imagination.
H3 Experience Centre in Kunming, China by Nota Design Group
October 19th, 2012 by Sumit Singhal
Article source: Nota Design Group
Isabel Flooring is an established flooring specialist in China. H3 is their foray into other wood products such as timber doors and built-in furnitures. This design exercise will attempt to portray H3 as “The Wood Specialist” and set a store identity for the brand’s countrywide expansion.
The site is located in one of the new building materials centers in Songming County, Kunming.
To portray H3’s support for the environment, all the wood on the facade are reused pinewood which is readily available in the local area.
To take advantage of the parent brand’s heritage in laminated flooring, the design used the product to “lead” customers into the other new products. A brand new “Ribbon” system of flooring sample presentation is created which brings customers from one zone to another.
With the “Ribbon” system, customers are led from one zone to another, allowing them to move in a structured yet open manner, guiding them , yet not restricting them.
The sample zones are created to allow customers to see how the different products can be matched to form different harmonious living environments to help customers solve common design dilemmas.
Contact Nota Design Group
One Response to “H3 Experience Centre in Kunming, China by Nota Design Group”