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Sumit Singhal
Sumit Singhal
Sumit Singhal loves modern architecture. He comes from a family of builders who have built more than 20 projects in the last ten years near Delhi in India. He has recently started writing about the architectural projects that catch his imagination.

MEGAPHONE New Interactive Urban Installation in Montreal, Canada by Moment Factory

 
September 15th, 2013 by Sumit Singhal

Article source: Moment Factory

At a time when cities are looking for new ways to bring life to their streets and public spaces, the interactive Mégaphone installation invites Montrealers and visitors to gather downtown to explore the festive side of public speaking. Megaphone will occupy the Promenade des Artistes, in the heart of Quartier des Spectacles, from September 4 to November 4. Presented by the National Film Board of Canada and Quartier des Spectacles and created by Moment Factory.

Image Courtesy © Moment Factory

  • Architects: Moment Factory
  • Project: MEGAPHONE New Interactive Urban Installation
  • Location: Montreal, Canada
  • Producers: Hugues Sweeney (National Film Board of Canada) and Pascal Lefebvre (Quartier des spectacles)
  • Conception and Direction: Alexandre Lupien, Étienne Paquette
  • Production: Geneviève Forest, Marie-Ève Meilleur, Johanna Marsal
  • Artistic direction: Léa Behr
  • Stage design: Maryline Thibault
  • Interactive content: Pascal Michel, Sophie Midavaine, Arnaud Spulher, Jacob Dufossé, Marc-André Baril
  • Technology and Innovation: Vincent Pasquier, Guillaume Lévesque, Samir Ounnoughi, Marouane Sahbi, Dominic Audet
  • Sound editing: Cassidy Lerman
  • Voice recognition system designer: Computer Research Institute of Montreal (CRIM)

Image Courtesy © Moment Factory

Megaphone was created as a mouthpiece to let Montrealers’ voices be heard, loud and clear! Inspired by the city’s early 20th-century history of popular assemblies as well as the 19th-century British tradition of the Speaker’s Corner, the installation gives everyone a chance to speak out and air their concerns.

Image Courtesy © Moment Factory

Megaphone, an art installation about reappropriating public space, gives everyone an opportunity to join in on the discussion. As participants speak, their voices are transformed, in real time, into images projected onto the façade of the University of Quebec in Montreal (UQAM), leaving their visual “footprint” on the urban landscape.

Image Courtesy © Moment Factory

The speaker’s words also are transferred to a voice-recognition system specially developed for Megaphone by the Centre de recherche informatique de Montréal (CRIM). A transcription of the words is then used to enhance the visual space as well as feed the database that informs the video content being projected when the megaphone is not in use. This e!ectively re”lects what has been said while providing an overall picture of the sound clips that have been stored.

Image Courtesy © Moment Factory

ABOUT MOMENT FACTOR

Moment Factory is a new media and entertainment studio specializing in the conception and production of multimedia environments combining video, lighting, architecture, sound and special e!ects to create remarkable experiences.

With over 300 achievements since its inception in 2001, Moment Factory has developed a unique methodology in the production of multimedia experiences. Productions span the globe and include such clients as Cirque du Soleil, Disney, the NFL, Madonna, JayZ, Sony Pictures, Microsoft, Euronews, the Atlantic City Alliance, the City of Barcelona and the Los Angeles International Airport.

Image Courtesy © Moment Factory

Image Courtesy © Moment Factory

Image Courtesy © Moment Factory

Image Courtesy © Moment Factory

Image Courtesy © Moment Factory

Image Courtesy © Moment Factory

Image Courtesy © Moment Factory

Image Courtesy © Moment Factory

Image Courtesy © Moment Factory

Image Courtesy © Moment Factory

Image Courtesy © Moment Factory

Image Courtesy © Moment Factory

Image Courtesy © Moment Factory

Image Courtesy © Moment Factory

Image Courtesy © Moment Factory

Image Courtesy © Moment Factory

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Category: public spaces

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