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Sumit Singhal
Sumit Singhal
Sumit Singhal loves modern architecture. He comes from a family of builders who have built more than 20 projects in the last ten years near Delhi in India. He has recently started writing about the architectural projects that catch his imagination.

Thoughts on & tradition showroom in Copenhagen, Denmark by NORM . ARCHITECTS

 
October 29th, 2014 by Sumit Singhal

Article source: NORM . ARCHITECTS

The main idea for the & tradition showroom is to create a contemporary small scale version of a monochrome and harmonious village structure inside a big warehouse. The idea is to make the structure balance between a coherent minimalist spatial art installation – drawing on inspiration from works of artists and architects such as Donald Judd, Richard Serra and Peter Eisenman, combined with classic architectural elements from the village –  the main street, the alley, the square, the tower, the city wall, etc., etc.  Each house is this village will be built with a completely matt monochrome exterior – like a architectural model landscape in 1:1 only revealing each house very differentiated interior with each its own function and purpose. One house would be all wood inside resembling a minimalist Japanese pavilion. Another would be all color inside inspired more by Luis Barragan or Carlo Scarpa, creating a completely different universe for displaying the &tradition products. One house could serve as a meeting space, one as a workshop for product development, one as the place where the staff gathers to eat their lunch, etc. etc.  Some of these houses will be creating in collaboration with some of the companies &tradition work with – like Kvadrat and Dinesen, where clients are also able to see and choose materials for the furniture.

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Architects: NORM . ARCHITECTS
Project: Thoughts on & tradition showroom
Location: Copenhagen, Denmark

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

Image Courtesy © NORM . ARCHITECTS

 

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Category: Showroom

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