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Sumit Singhal
Sumit Singhal
Sumit Singhal loves modern architecture. He comes from a family of builders who have built more than 20 projects in the last ten years near Delhi in India. He has recently started writing about the architectural projects that catch his imagination.

The Populist Brewery in Istanbul by Lagranja design

 
April 26th, 2016 by Sumit Singhal

Article source: Lagranja design 

Far from being just plain decoration, The Populist is made of a series of projects ranging from photography and graphic design to custom made furniture and fixtures. All of them weave a unique concept across the space within a political and social Turkish reality.

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

  • Architects: Lagranja design
  • Project: The Populist Brewery
  • Location: Istanbul 
  • Photography: Ali Bekman and Parla
  • Graphic design: Marnich Associates, Lagranja Design

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Protest is reflected in a tangible and impressive aesthetic, friendly involving the beer consume. Inspired by the 20’ American Prohibition period, the creative concept shows up in walls, menus and napkins as powerful slogans, whether painted, glued or neon-light-made. A wide photography project portraying Istanbul’s multicultural citizens and several historical documents complete the show.

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Beyond graphic and photographic visual evidences, other elements have been designed in order to tie the space with its new narrative. Decorative lighting shaped as megaphones, bottles and even a giant megaphone sculpture inject realism and provides an immersive experience to the visitor.

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

The three floors of the late XIX century factory are organised in six areas sharing the same hero: craft beer. To serve the cause each of them has its own personality, working as single spaces within a great unique complex.

Right at the entrance 6 enormous high-raised beer tanks exhibited in a 2 ways glass box and a dj station set in an orange vintage Volkswagen van welcomes the beer drinker.

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

The copper brewhouse and fermentation stainless steel tanks are the main focus of the second space which hosts the megaphone sculpture and an impressive traditional turquoise tile made bar counter too.

Providing a lofty floor, an old dark brick and mortar tank is converted into an indoor balcony overlooking the “pide” oven based in the forth area. The ground level is connected with the first floor by an eight meter spanning spiral staircase which recreates a winter garden. Reminding a greenhouse crystal ceilings, exterior concrete and a variety of vegetation and outdoor furnitures create a cozy area besides a little music hall.

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

We tried to modify the least the original walls and ceilings. Spots, creases and fissures remain at sight yet the improvements are radically new. We dressed the space with brand new clothes that although they just cover the minimum still remain eye-catching.

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

After many years neglected, the renewed Bomonti factory aims to become Istanbul’s outstanding F&B complex. It is the first major built project in Turkey by Lagranja Design, a widely awarded design firm, founded in Barcelona in 2002 and already based in Hong Kong and Istanbul too, which is focused in interior and product design.

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Ali Bekman and Parla

Image Courtesy © Lagranja design

Image Courtesy © Lagranja design

Image Courtesy © Lagranja design

Image Courtesy © Lagranja design

Image Courtesy © Lagranja design

Image Courtesy © Lagranja design

Image Courtesy © Lagranja design

Image Courtesy © Lagranja design

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