DUBLIN — (BUSINESS WIRE) — June 21, 2012 — Research and Markets ( http://www.researchandmarkets.com/research/dqjsqc/global_architectur) has announced the addition of the "Global Architectural 3D Rendering Services Market 2011-2015" report to their offering.

The Global Architectural 3D Rendering Services market to grow at a CAGR of 35.6 over the period 2011-2015. One of the key factors contributing to this market growth is the increasing need to improve marketing campaigns. The Global Architectural 3D Rendering Services market has also been witnessing a focus on packaged modeling services. However, the increasing number of service providers could pose a challenge to the growth of this market.

TechNavio's report, the Global Architectural 3D Rendering Services Market 2011-2015, has been prepared based on an in-depth analysis of the market with inputs from industry experts. The report covers the Americas, and the EMEA and APAC regions; it also covers the Global Architectural 3D Rendering Services market landscape and its growth prospects in the coming years.

Key Questions Answered in This Report:

• What will the market size be in 2015 and at what rate will it grow?
• What key trends is this market subject to?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the opportunities and threats faced by each of these key vendors?
• What are the strengths and weaknesses of each of these key vendors?

Commenting on the report, an analyst from TechNavio's Engineering team said; The market is moving toward the mature phase in many developed countries. Therefore, 3D rendering service providers have begun to focus on alternative revenue generation. For instance, they are providing value-added services and packaged services. Currently, many 3D rendering service providers are offering 3D rendering as a part of their 3D modeling services.

According to the report, construction companies and real estate developers are using 3D designs of buildings for effective marketing campaigns. Customers prefer to see a 3D visualization of an entire building or housing development to understand the interior, exterior, amenities, and other aspects including the overall landscaping. Therefore, real estate developers are outsourcing their 3D modeling and 3D rendering processes to third-party service providers. These service providers use multiple rendering engines to offer clear and accurate building designs as per various specific requirements.

Further, the report also discusses that many software providers and animation studios are entering the market, which could further increase the threat of rivalry in the market.

Key Topics Covered:

01. Executive Summary

02. Introduction

03. Market Coverage

04. Market Landscape

05. Geographical Segmentation

06. Vendor Landscape

07. Buying Criteria

08. Market Growth Drivers

09. Drivers and their Impact

10. Market Challenges

11. Impact of Drivers and Challenges

12. Market Trends

For more information visit http://www.researchandmarkets.com/research/dqjsqc/global_architectur