Salt Lake City, Utah (April 23, 2014) — ARCOM is pleased to welcome Lynn Tenney as ARCOM's Communications Manager. In this role, she will share her communications and marketing expertise to keep clients informed of company and industry initiatives.
Tenney will use her training background to develop content for webinars and other learning resources. She will also engage clients and strengthen client-company relations by conducting surveys and through other means.
"I feel lucky to have her join our team,” said Angelica Matinkhah, Vice President of ARCOM. "Lynn comes to ARCOM with so much experience in software marketing and I think she can help us grow in new and exciting ways. She has hit the ground running and has already made major strides in expanding our marketing and communication efforts."
ARCOM will draw on Tenney's website expertise to implement new social media platforms and leverage ARCOM's existing social media accounts. As Communications Manager, Tenney will support ARCOM's sales teams with creative marketing and sales content for various campaigns and collateral. She will also be responsible for analyzing and interpreting digital and traditional performance data.
Tenney has over 20 years of management and communications experience. She worked for a software development firm where she served as Director of Communications, Marketing, Training, and Public Relations. Representing the industry within numerous organizations, she served as secretary for the National Association of Computerized Tax Processors and chaired the Electronic Filing Committee for seven years. She was nominated to the congressional Electronic Tax Administration Advisory Committee. Tenney was instrumental in establishing industry best practices that government and private firms use today.
ARCOM is the leader in specifications and exclusively publishes MasterSpec® for The American Institute of Architects ( AIA) for use by architects, engineers, landscape architects, specification writers, and design professionals involved in building projects. MasterSpec is also exclusively endorsed by the American Council of Engineering Companies ( ACEC) and the National Society of Professional Engineers ( NSPE).
ARCOM owns and publishes SpecText for use by civil, environmental, and structural engineers for infrastructure projects, including water, wastewater, and sanitary engineering.
ARCOM also publishes SpecWare® and SpecAgent®. SpecWare is a suite of specification productivity software tools that dramatically simplifies specification creation and use, from easy-to-use Masterworks to BIM integration. SpecAgent is a web-based resource designed to work with MasterSpec and SpecText that streamlines the process of construction product research and manufacturer selection.
Marketing and Sales,
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