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Archive for November 5th, 2015

How an Industrial Mindset Helps SHoP Speed Its Design Process

Thursday, November 5th, 2015

ArchiFuture 2015 is the largest and most influential BIM strategy and technology event in Japan. John Cerone, Director of Virtual Design & Construction at SHoP Architects, delivered a keynote address on Design Delivery to the ArchiFuture conference attendees on October 23, 2015 in Tokyo. The following is a summary of his presentation:

SHoP Architects ArchiFuture2015

John Cerone, Director of Virtual Design & Construction at SHoP Architects

Since moving its design process to the 3DExperience platform, New York-based architecture firm SHoP has adopted an “industrial” attitude toward buildings. The firm uses virtual design to “fabricate” buildings, much as the aerospace industry assembles airplanes using digital models.

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