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Archive for September 8th, 2016

How Virtual Reality Will Dramatically Redefine Architecture

Thursday, September 8th, 2016

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Dramatically Redefine #Architecture


Guest post by Quartz creative services; originally published on the 3D Perspectives blog

As we construct future buildings, we will start to see more mingling between architecture and virtual reality.

Imagine you’re a hotelier. Your newest property—let’s call it a high-end resort in the south of France—has gone into construction, but is not yet fully designed. Your firm is based in New York. The old way of designing the property would have involved several transatlantic flights and PDFs sent between you, the architecture firm, your marketing team, and any other stakeholders. Choosing the layout of the hotel rooms, making furniture selections, even just picking out materials and a color scheme, “can be a long and expensive process,” says Benoît Pagotto, a co-founder of IVR Nation.
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