This year software companies are talking a lot about convergence, and Autodesk is no different in that respect. What is different is that the software company is making a significant investment in the “make” side of things, which it has promised for the past few years. This focus is moving into the building side of things with many technologies that we have traditionally thought of as strictly manufacturing.
Autodesk CTO Jeff Kowalksi opened the Mainstage Keynotes for Autodesk University 2014 held in Las Vegas, Nevada this morning, with the statement, “Our creations are more dead than alive.”
The presence of the Mac in CAD computing has been growing over the past few years as the use of the Mac moves into the enterprise. In a recent conversation with Micah Dickerson, software project manager for Autodesk, he discussed the release of AutoCAD for Mac 2015 and AutoCAD LT for Mac 2015 being announced today.
“Definitely the Mother Ship has landed here in Cupertino.”
Apple’s proposed new headquarters is a spaceship-like structure design that has just received approval from the city of Cupertino to go ahead with the building.
The 2.8 million-square-foot Star Trek clone, shaped like an enormous donut, is expected to be situated on a site in a man-made forest on the northeast corner of Cupertino. Apple Campus 2 will be located where HP and Compaq used to be located and has gotten the okay to go ahead with building from the city next month. While the entire campus maintains a space like-modern-age theme, the most prominent building is the big four-story donut designed by architect Norman Foster of Foster and Partners, who has designed many notable and extraordinary buildings including the Gherkin in London and the Reichstag restoration in Berlin.
Stefan Behling, a Foster and Partners architect on the project, said that the building is “one of the most environmentally sustainable projects on this scale anywhere in the world.”
Creating a buzz in the Autodesk world is Autodesk AutoCAD 2014 for Mac released yesterday. The Mac version does not join the AutoCAD Windows release cycle but is now aligned with the Apple schedule to take advantage and be able to support major Apple OS updates. Also the release includes Apple’s release of the next version of OSX Mavericks as well as some new iPads, Apps, laptop and Mac Pro announcements.
Shown during Apple’s new product announcement live event were AutoCAD for Mac 2014 on the Mac desktop and AutoCAD 360 on the new iPad Air tablet.
Among the new features for AutoCAD 2014 for Mac and AutoCAD LT 2014 for Mac are support the new Apple Mac OSX Mavericks OS which is the release after Mountain Lion, Retina Display Support for better viewing comfort with increased pixel density, and eTransmit Support for better transmittal of DWG and reference files, called Package Drawing.
According to a report from Flurry Analytics, 90 percent of all iOS apps available in the App Store are free. Flurry’s data is collected from the 350,000 apps that use its analytics platform. The company states that since 2010, the number of free apps in the App Store has stayed between 80 and 84 percent, but this year the number has gone way up.
Many companies, particularly software companies, have free apps that are lighter ad-supported versions of a paid app or product they sell, with less functionality. Generally companies offering these free apps are hoping that they will entice users to buy the paid version for more advanced functionality.
The report states that “People want free content more than they want to avoid ads or to have the absolute highest quality content possible.”
Some users are concerned that a free ad-supported app may allow access to their data that they don’t want. With a paid app, users have more control and can demand a certain value for their product
Flurry’s report also revealed that many developers who originally sold their app decided to make their app free after doing A/B pricing experiments. In 2010, 65 percent of price-tested apps were free. As of April 2013, that number is up to 80 percent.
For users of both Android and Apple devices, the average price of an app as of April of this year was $0.06 on Android, $0.19 for iPhone apps, and $0.50 for iPad apps.