The New Rules of Innovation – Carl Bass at TEDxBerkeley

Carl Bass is president and chief executive officer of Autodesk, Inc.  Autodesk is the leader in 3D design, engineering and entertainment software. Formerly he was Autodesk’s chief operating officer, responsible for worldwide sales, marketing, and product development.

Carl Bass talks about the new rules of innovation… at TEDxBerkeley. Innovation is happening at an unprecedented pace and will continue to accelerate because of 5 trends:

1. The Age of Access and Experience
2. Business Un-usual
3. Digital Fabrication
4. Rise of Information
5. Infinte Computing

What is TEDx?

In the spirit of ideas worth spreading, TED has created a program called TEDx. TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. The TED Conference provides general guidance for the TEDx program, but individual TEDx events, including ours, are self-organized.

Tags: Autodesk, TED

Category: Autodesk

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