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Sumit Singhal
Sumit Singhal loves modern architecture. He comes from a family of builders who have built more than 20 projects in the last ten years near Delhi in India. He has recently started writing about the architectural projects that catch his imagination. One Idea Outlet in Shanghai, China by RIGIdesignMarch 27th, 2016 by Sumit Singhal
Article source: RIGIdesign One Idea is a chain brand for homeware. One Idea is a newly-established brand, the client consigns Rigidesign to conduct pre-research into the relevant industry and set up the brand through SI & VI. Through its analysis on the new social demands, integration in demand and channel, Rigidesign determines the brand as provision of life experience, a diversified platform to satisfy consumer’s demand of social role and life experience.  Image Courtesy © Jack Wen
 Image Courtesy © Jack Wen The designers conduct in-depth discussion on modern life model and demand. The One Idea Outlet adopts the combination of comprehensive scenario display and item display to create a sensitive life scenario that is subject to changes according to the theme changes. Several white materials with different textures are shown in the open store space that is dotted with blues, adding interest and sense of layers in the bright, neat and cozy space.  Image Courtesy © Jack Wen  Image Courtesy © Jack Wen The diversity and richness of home ware products determine the usage of different display methods adopted. Rigidesign takes the product types into consideration, makes reasonable allocation, provides the solution with generalized modeling and multi-display methods.  Image Courtesy © Jack Wen  Image Courtesy © Jack Wen The application of visual system such as the illustration at the entrance and cashier, posters at the entrance and the blackboard drawings at the cashier are all indicators of the designers’ unique ingenuity.  Image Courtesy © Jack Wen  Image Courtesy © Jack Wen  Image Courtesy © Jack Wen  Image Courtesy © Jack Wen  Image Courtesy © Jack Wen  Image Courtesy © Jack Wen  Image Courtesy © Jack Wen  Image Courtesy © Jack Wen  Image Courtesy © Jack Wen  Image Courtesy © Jack Wen  Image Courtesy © Jack Wen  Image Courtesy © Jack Wen  Image Courtesy © Jack Wen  Image Courtesy © Jack Wen  Image Courtesy © RIGIdesign  Image Courtesy © RIGIdesign  Image Courtesy © RIGIdesign  Image Courtesy © RIGIdesign  Image Courtesy © RIGIdesign
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