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Sumit Singhal
Sumit Singhal loves modern architecture. He comes from a family of builders who have built more than 20 projects in the last ten years near Delhi in India. He has recently started writing about the architectural projects that catch his imagination. Madrid Architecture Exhibition in Seoul, South Korea by Daniel Valle ArchitectsFebruary 9th, 2016 by Sumit Singhal
Article source: Daniel Valle Architects Architectural exhibitions are by nature difficult to process by nonprofessionals. They are usually made to address debate within the architectural community and rarely open to the public discussion.  Image Courtesy © Daniel Valle Architects
 Image Courtesy © Daniel Valle Architects MAS is a temporary exhibition that pretends to open the work of thirty Spanish architects to nonprofessionals. To achieve this endeavor it is proposed a new display format to explain the content of the exhibition. Five helium balloons represent the famous skies of Madrid, the city where the architects are based.  Image Courtesy © Daniel Valle Architects  Image Courtesy © Daniel Valle Architects The work is projected to the helium clouds from different angles so that the content can be seen from below the balloons. A large print of Madrid city center on the floor and a number of beanbags create the perfect platform to relax and look up for the work of the architects.The temporality of MAS was is an opportunity to think on sustainable lifecycle processes. 85% of the materials used are either second hand, with high recycle content, re-sold to the supplier or re-used after the exhibition ends.  Image Courtesy © Daniel Valle Architects  Image Courtesy © Daniel Valle Architects DVA has been the design team and contractor of the exhibition. The process of purchasing materials and building the exhibition has been exciting as we liked the idea of trying to have a fully online purchase process. 90% of the materials were purchased online within three days.  Image Courtesy © Daniel Valle Architects  Image Courtesy © Daniel Valle Architects  Image Courtesy © Daniel Valle Architects  Image Courtesy © Daniel Valle Architects  Image Courtesy © Daniel Valle Architects  Image Courtesy © Daniel Valle Architects
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Tags: Seoul, South Korea Category: Exhibition |
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