ArchShowcase 
Sumit Singhal
Sumit Singhal loves modern architecture. He comes from a family of builders who have built more than 20 projects in the last ten years near Delhi in India. He has recently started writing about the architectural projects that catch his imagination. DR. MIRIAM & SHELDON G. ADELSON SCHOOL OF ENTREPRENEURSHIP in Herzliya, Israel by robinsalliance | Dan PriceJanuary 28th, 2017 by Sumit Singhal
Article source: robinsalliance The Dr. Miriam and Sheldon G. Adelson School of Entrepreneurship at the IDC Herzliya is situated in the northeast corner of campus on a flat site in a small Mediterranean coastal city near Tel Aviv. The upper floors are open and transparent, looking directly out and over the university foliage while the lower floors relate more intimately to the scale of the immediate campus gardens. Students enter the building through an 8 meter high arcade. The building is home to a first-of-its-kind institution in Israel dedicated to the study and support of entrepreneurship.  Image Courtesy © Amit Geron
 Image Courtesy © Amit Geron
 Image Courtesy © Amit Geron  Image Courtesy © Amit Geron At the ground floor, a public lobby and student lounge doubles as a gallery space for exhibitions highlighting the “Startup Nation”, a term coined to describe Israel’s disproportionately high number of entrepreneurship ventures. Directly accessible from this double-height space are a 165-seat lecture hall, a refreshment kiosk, the school’s administrative offices and a glass-encased conference room for the most important meetings and presentations. Above the more public lower floors are 3 floors of specialized classrooms, accelerator spaces, staff offices, meeting rooms and support facilities.  Image Courtesy © Amit Geron  Image Courtesy © Amit Geron The architecture of the Adelson School of Entrepreneurship embodies the spirit of innovation and transformative thinking, central to its mission. The plan is efficient and modular with tall spaces designed to be conveniently reconfigured to support a variety of teaching environments. The building is an extended metaphor for the entrepreneurial mindset – clear, straightforward, no frills while simultaneously assertive, dynamic, passionately creative and humane.  Image Courtesy © Amit Geron  Image Courtesy © Amit Geron One special department in the school is the media innovation laboratories or “miLabs”. This department conducts research and instruction in new media, software design, robotics, technology and human-computer interactions. Their open space lab accommodates both frontal and group learning while support spaces at the periphery allow for both intensive individual/small group research and wet/dry workshops to build state-of-the-art prototypes. Because the activities of this lab have a certain performative quality, the spaces are united with large acoustic glass walls that nurture an atmosphere of enthusiasm and collective creativity.  Image Courtesy © Amit Geron  Image Courtesy © Amit Geron The architects’ design of the building promotes an idea that the school can be read as both a conceptual and literal factory for the production of creativity and collaborative pursuits. However, unlike a actual factory that deals strictly with the efficient processing of materials into useful objects, the raw materials of this school are people who want to work together collaboratively, efficiently and in a spirit of opportunity and inspiration.  Image Courtesy © Amit Geron  Image Courtesy © Amit Geron The factory is conceptual in the use of:
 Image Courtesy © Amit Geron  Image Courtesy © Amit Geron The factory is literal in the use of:
 Image Courtesy © Amit Geron  Image Courtesy © Amit Geron The conceptual heart of the building is a continuous network of social spaces designed to encourage collaboration, networking and student-faculty interactions. These spaces are tied together by a suspended steel central staircase detailed with thin stainless steel cable mesh to maximize translucency.  Image Courtesy © Amit Geron  Image Courtesy © Amit Geron The glazed west façade is protected with a series of vertical sun louvers that baffle the strong afternoon sun while both promoting views of the campus landscapes and allowing natural light to penetrate deep into the building. The design uses 50 identical vertical louver units made from painted steel and aluminum XPM mesh (by Italfim Ltd). Each louver unit is 16.5 meters high and 1.35 meters deep, spaced 75 cm apart. The architects strategically selected the appropriate mesh pattern and orientation thereby creating a simple smart filter for the sun light with the blades of the mesh turning slightly to the north. The mesh blocks the light coming from the southwest while permitting views straight on and to the northwest. A small amount of diffuse and reflected light still penetrates from the southwest giving the louver system a lightness and airiness.  Image Courtesy © Amit Geron THE ARCHITECTS David S. Robins, AIA, is an American born architect with dual American-Israeli citizenship who has spent half of his professional career practicing in Israel. With undergraduate and graduate degrees in Architecture from Yale College (’89) and The Yale School of Architecture (’94), David first became interested in Israeli architecture while studying with Ada Karmi-Melamede at an advanced design studio at Yale in 1993. He joined Ada’s office the following year and would work for her firm, Ada Karmi-Melamede and Partners Architects, for the next seven years culminating in a leadership role in the Life Science Complex at Ben-Gurion University of the Negev completed in 2001. David and Ada subsequently co-authored a book on that project published by Birhaüser Press in 2003. He has worked internationally for renowned firms including as an Associate in the office of Richard Meier & Partners, Architects in New York and as an Associate Principal in the office of Moshe Safdie in Boston and Singapore. David led award-winning projects in these offices in the US, Europe and Asia before returning to Israel in 2011 with his Israeli wife, the architect, Shirly Gilat Robins. He has led architectural design studios at the Tel Aviv University Azrieli School of Architecture and currently heads the Technology section of the Final Project Studio at the Technion School of Architecture and Town Planning. In 2013, David opened his architectural studio, robinsalliance, which focuses on the design and production of works of architecture for clients both in Israel and abroad.  Image Courtesy © Amit Geron Dan Price is an architect and educator. He graduated from the Technion School of Architecture and Town Planning, Israel Institute of Technology in 1982 and received his Master’s Degree from the Porter School of Environmental Studies at Tel Aviv University in 2013. Currently Dan is a PhD candidate at Tel Aviv University researching social housing in Israel between 1948-1967. Dan worked in partnership with architect Ada Karmi-Melamede for 15 years and together they designed numerous projects including public buildings and university campuses. With Ada Karmi-Melamede he co-authored ‘Architecture in Palestine during the British Mandate (1917-1948)’ published in Hebrew in 2011 and in English in 2014, the product of 25 years of research and investigation. He is a principal and founding partner of Price Piltzer Yawitz Architects which is presently involved in complex design interventions on various scales from master planning for urban and industrial renewal to the detailed design of a private museum integrated into the historic urban fabric of Old Jaffa. For 10 years Dan taught design and building technology at the Tel Aviv University Azrieli School of Architecture and is currently teaching design at WIZO Haifa and the Technion School of Architecture and Town Planning.  Image Courtesy © Amit Geron David and Dan met while David worked with Dan in Ada Karmi-Melamede’s office from 1994 to 2001. Upon David’s return to Israel in 2011, David and Dani developed a new series of technology studio courses at the Tel Aviv University Azrieli School of Architecture. Beyond their 20+ year history as both colleagues and friends, David and Dan continue their passionate dialog about the state of Israeli architecture and how to improve it through both formal and informal collaborations.  Image Courtesy © robinsalliance | Dan Price  Image Courtesy © robinsalliance | Dan Price  Image Courtesy © robinsalliance | Dan Price
Contact robinsalliance | Dan Price
Categories: Autocad, Educational Center, Educational Institute, Maxwell, Rhinoceros |
|
|
|||||
|
|
|||||
|
|||||
email
Facebook
Twitter
RSS Feed
