ArchShowcase 
Sumit Singhal
Sumit Singhal loves modern architecture. He comes from a family of builders who have built more than 20 projects in the last ten years near Delhi in India. He has recently started writing about the architectural projects that catch his imagination. Hong Tang dessert café in Bekasi, Indonesia by Evonil ArchitectureSeptember 28th, 2018 by Sumit Singhal
Article source: Evonil Architecture Realizing the importance of interior design as an integrated part of branding campaign, HONG TANG assigned the interior design by Evonil Architecture for HONG TANG Dessert Cafe store become one of the strongest branding character for HONG TANG Dessert Café.  Image Courtesy © Ernest Theofilus
 Image Courtesy © Ernest Theofilus HONG TANG Dessert Café is historically rooted from Asian dessert with sweet, soft, and warm sugar, thus implementation of Asian taste interior design, with the combination of modern industrial style, and cute ambience using cartoon brand ambassador. The project is inspired by the Asian street food stall with strong industrial taste interior design, meanwhile to implement the cute brand into the interior design is using sticker design graphic to light up the ambience.  Image Courtesy © Ernest Theofilus  Image Courtesy © Ernest Theofilus The combination between the modern industrial design and Asian interior design blend into one soft, warm, and sweet ambience of interior design, emphasizing the usage of concrete finish to upscale the industrial feel. Hence the store consists with the touch of red line design and wood finishing carpentry. Bright, warm, and decorative lighting for the ceiling emphasizing the visual attractiveness from the entrance door and also emphasizing the interior display seating as well. As additional decorative items at the ceiling, hanging triangleshaped bulb serves as a welcoming lighting.  Image Courtesy © Ernest Theofilus  Image Courtesy © Ernest Theofilus For the costumer seating area, the main sitting area is located across from the counter is designed with a long costume made brown couch and rectangle tables from wood laminated finishing. The walls are painted in a grey concrete shade creating a character to the wall to the long rectangular space. The fishbone wood floor with dark-tone color blends a luxurious and modern feeling into the design to create a cute and urban energic atmosphere.  Image Courtesy © Ernest Theofilus  Image Courtesy © Ernest Theofilus  Image Courtesy © Ernest Theofilus  Image Courtesy © Ernest Theofilus  Image Courtesy © Evonil Architecture  Image Courtesy © Evonil Architecture  Image Courtesy © Evonil Architecture
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