ArchShowcase Sumit Singhal
Sumit Singhal loves modern architecture. He comes from a family of builders who have built more than 20 projects in the last ten years near Delhi in India. He has recently started writing about the architectural projects that catch his imagination. Flagship Store of Zwilling in Shanghai, China by Matteo Thun & PartnersOctober 11th, 2018 by Sumit Singhal
Article source: Matteo Thun & Partners What happens when German engineering meets Italian design and Chinese excellence? Can one transform the sensory and hi-touch experience of a knife into a whole flagship store concept? The ZWILLING flagship store in Shanghai includes a shop presenting the full ZWILLING range, a cooking school, a classic elegant bar and the restaurant ‘The Twins’. Discover, learn and enjoy. The interior design is conceived as a visual and dynamic journey that appeals to all senses and allows a full experience of ZWILLING’s brand identity. The interior design unites Eastern and Western traditions while simultaneously remaining in the style of timeless iconic materiality – pure forms combined with luxury materials such as leather, velvet, wood and brass.
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