The Audo in Copenhagen, Denmark by Norm Architects

Article source: Norm Architects 

MENU and Norm Architects have teamed up yet again to bring life to the new MENU HQ, successfully introducing a creative hybrid to the Copenhagen neighborhood of Nordhavnen–a unique concept that reflects the rapidly changing intersection of home, work and hospitality in a single, community-building universe. The Audo reflects MENU’s founding philosophy of collaborative spirit. It masterfully unites co-working and event facilities, a café, restaurant and concept store, as well as an exclusive hotel residence through design, making transitions from one space to another seamless, inspiring and pleasurable. Nathan Williams from the leading lifestyle publication Kinfolk leads The Audo’s creative direction, bringing global perspective to the space.

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

• Architects: Norm Architects
• Project: The Audo
• Location: Copenhagen, Denmark
• Photography: Jonas Bjerre-Poulsen and Monica Grue Steffensen
• Software used: SketchUp, Autocad, Adobe Suite
  
• Client: MENU
  
• Lead Architects: Jonas Bjerre-Poulsen, Peter Eland
  
• Interior Architects: Sofie Thorning, Linnea Ek Blaehr, Qing Ye, Zihan Zhao
  
• Designers: Nicolaj Friis Nøddesbo, Kasper Rønn, Frederik Werner
• Completed: Spring 2019

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

At The Audo, MENU’s portfolio of furniture, lighting and accessories will be presented and experienced in new and authentic ways, redefining how we use design, space and, ultimately, how we connect to one another. Headed by former CEO and founder, Bjarne Hansen, and conceived in partnership with Jonas Bjerre-Poulsen of Norm Architects, The Audo is a testimony to the future of design. Creating a renewed sense of belonging shaped by the spirit of collaboration, the new space occupies a building in Copenhagen’s Nordhavn district that dates back to 1918, originally built to house the headquarters of the Russian Trading Co. Ltd. The Neo-Baroque residence features an inspiring mix of original features and thoughtful new accompaniments from an eclectic mix of premium brands—not least MENU’s comprehensive range of furniture, lighting and accessories, which are put to our truest test, together with a curated selection of products from premium global brands.

The name, The Audo, comes from the Latin Ab Uno Disce Omnes, meaning: From one, learn all.

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Image Courtesy © Jonas Bjerre-Poulsen and Monica Grue Steffensen

Tags: Copenhagen, Denmark

Categories: Apartments, Autocad, House, Interiors, Residential, SketchUp

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