Musée Atelier Audemars Piguet in Le Brassus, Switzerland by ATELIER BRÜCKNER

Article source: ATELIER BRÜCKNER

The Musée Atelier Audemars Piguet is located on the outskirts of the small village of Le Brassus, secluded in a high mountain valley of the Swiss Jura. The spiral-shaped building is embedded in the surrounding landscape and features curved walls made of load-bearing structural glass. Optically flowing transitions characterise the exhibition. Depending on the time of day and the season, the overall impression changes. Reflections and shadows combine to create a spectacle in which the course of time is inscribed.

Image Courtesy © Audemars Piguet/ Iwan Baan

• Architects: BIG Bjarke Ingels Group
• Exhibition Designer: ATELIER BRÜCKNER
• Project: Musée Atelier Audemars Piguet
• Location: Le Brassus, Switzerland
• Photography: Giovanni Emilio Galanello
• Software used: Rhino

Image Courtesy © Giovanni Emilio Galanello

The museum is situated in the historical location where the company of the luxury watch brand Audemars Piguet was established in 1875. In the light-filled new building, ATELIER BRÜCKNER has incorporated a rhythmically flowing route through the exhibition. It starts in the historic building and, going in a clockwise direction, slopes gently down into the heart of the spiral, after which it rises again in the contrary direction – filled with energy like the springs of a watch. Visitors experience the route as a flowing continuum with a composed narration. Each chapter has its own design language and is introduced by an interlude, a mechanical sculpture or an artistically designed display item. The showcases are positioned within the architecture precisely.

Image Courtesy © Giovanni Emilio Galanello

Image Courtesy © Giovanni Emilio Galanello

At the centre of the architecture and the exhibition, there is a single watch that has an incredible 21 complications: the \”Universelle\” is the most complicated watch that Audemars Piguet has ever created. It is presented in a glass sphere, whereby the front and rear are shown as equally valuable views. Eight other watches with Grande Complications are placed around the \”Universelle\”. The design is reminiscent of a solar system with planets rotating around a sun on their orbits. After all, astronomic cycles are what determine the essence of watchmaking.

Image Courtesy © Giovanni Emilio Galanello

Image Courtesy © Giovanni Emilio Galanello

Image Courtesy © Giovanni Emilio Galanello

Image Courtesy © Giovanni Emilio Galanello

Image Courtesy © ATELIER BRÜCKNER

Image Courtesy © ATELIER BRÜCKNER

Tags: Le Brassus, Switzerland

Category: Building

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