Article source: Frigerio Design Group

The new technical innovation center for Ferrero, one of the largest chocolates and confectionery companies in the world (renowned for its brands such as Nutella, Kinder and Ferrero Rocher) is now at full speed. Designed by Frigerio Design Group, the Ferrero Technical Center represents a new frontier for industrial architecture in the name of total quality. Adhering to the standards of Industry 4.0, it focuses on automated and interconnected production, where people and machines work in unison, while respecting its ecosystem. Technology is always seamlessly integrated in a recognizable and reassuring architecture, bringing together the group’s corporate identity, history and know-how.

Image Courtesy © A. Positano e G. Cambiaggi, Studio Campo

• Architects: Frigerio Design Group
• Project: Ferrero Technical Center
• Location: Alba, Italy
• Photography: A. Positano e G. Cambiaggi, Studio Campo, E. Cano
• Surface area: Lot 14.500sq m², Building 12.700 sq m, Parking 4.100 sq m
• Client: FERRERO group
• Competition: 2017
• Executive: 2018-2019
• Construction: 2022

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