Article source: HEAD Architecture
An updated branding identity based around the original Great logo has been applied. Using subtly humorous black & white photography to elevate the shopping experience beyond mere food retail, customers are encouraged to re-examine the role and meaning of food in their lives.
Image Courtesy Mark Panckhurst
- Architects: HEAD Architecture
- Project: Great Foodhall
- Location: Pacific Place, Admiralty, Hong Kong
- Designer: Mike Atkin, Mark Panckhurst, Robert Weller
- Size: 15,000 square feet
- Photographer: Mark Panckhurst
- Graphic Design: Kactus Design Ltd
Image Courtesy Mark Panckhurst
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