Article source: ArchiCGI

This architectural design visualization made a big splash. Once the image was published on our website and appeared on social media, we started to get questions from our clients about how it was created. Which we totally understand –  half of the office fell in love with the render. Many marketers and project managers are using it as a desktop wallpaper now. Not to mention our graphic designer who set the image as a screensaver on both screens of his dual monitor.

Want to know more about the render? Without further ado, let’s learn the idea behind the architectural visualization project, the technique, and the process of its creation.

The Right Tools for the Story

The author of the render is Andrii Diachenko, senior 3D artist, and mentor with ArchiCGI 3D visualization studio. His goal was to show what CGI and photography combined can do in matters of storytelling and emotional marketing. And as any successful salesman knows, these are crucial. For information to be heard and understood, it needs to be wrapped in a good story.

• Architects: ArchiCGI
• Project: Architectural Design Visualization for a Scandinavian Church
• Location: Scandinavian
• Software used: 3ds Max, Corona Renderer, Photoshop
• Author: Andrii Dyachenko, Senior 3D Artist

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