Article source: MOC DESIGN OFFICE

As a new energy vehicle brand that overturns the traditional thinking, NIO creates a corporate culture of deep interaction with users. NIO House carries the important role of connecting the brand with users offline.

This is not just a showroom for the brand and products, but a community where NIO users and friends share joy and grow together, with cars as the core to expand their lifestyle.

The project is located in the waterfront promenade of Binshui Garden – Changsha’s first sponge city demonstration park. The urban greenbelts and businesses overlook the river with a wide ecological horizon. This three-story single building in the wetland setting is also the largest NIO House in Central China.

Image Courtesy © Nie Xiaocong, NIO

• Architects: MOC DESIGN OFFICE
• Project: NIO House
• Location: Xiyuehui, China
• Photography: Nie Xiaocong, NIO
• Leading Designers: Liang Ningsen, Wu Xiuwei
• Client: NIO
• Area: 1,800㎡
• Design Phase: January 2021 – June 2021
• Completion: October 2021

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