ArchShowcase 
Sumit Singhal
Sumit Singhal loves modern architecture. He comes from a family of builders who have built more than 20 projects in the last ten years near Delhi in India. He has recently started writing about the architectural projects that catch his imagination. WAZ Media Office in Essen, Germany by AllesWirdGut ArchitekturJanuary 19th, 2013 by Sumit Singhal
Article source: AllesWirdGut Architektur The Austrian architectural office AllesWirdGut starts the new year in a big way: AllesWirdGut were commissioned to build the corporate headquarters of the international WAZ Media Group—best known in Austria a the co-owner of the leading local tabloid “Kronenzeitung”—at their corporate home base in Essen, Germany.  Image Courtesy AllesWirdGut Architektur
 Image Courtesy AllesWirdGut Architektur The project has a gross floor area of 36,000 sq. m. AllesWirdGutconvinced decision-makers with a future-oriented use concept, creating—with a design comprised of several volumes—a landmark and sustainable business premises forthe client. The jury statement says that“The proposal is informed by a clear and confident urban-design attitude, as is adequate for the new WAZ building as part of the cityscape. The total configuration provides the media hose with a landmark and identity-forming new company address.”  Image Courtesy AllesWirdGut Architektur A longitudinal volume provides the backbone of the urban development site called “GrüneMitte” (“Green Middle”). Three annexes extending from it point like fingers to the outdoor spaces of the adjacent residential estates. A variation of different spaces is offered both in the interior and the outdoor areas. The endpoint of the urban design ensemble is the WAZ Media Tower. The premises comprise public spaces (lobbies, a restaurant, conference areas and lounging zones), areas for business use including editorial departments and offices, a children’s day care center, and training rooms.  Image Courtesy AllesWirdGut Architektur The design concept is based on colors: black, silver, and white, as an allusion to the printing process (black ink, silver dies, white paper). The entire outdoor areas are planned to have uniform flooring of large terrazzo-concrete pavement tiles, which emphasize the urban character of the ensemble. Dense rows of trees are interspersed with lawn strips and court-like green areas. A generous water plaza connects the two public-realm spaces “GrüneMitte” and “Berliner Platz”.  Image Courtesy AllesWirdGut Architektur  Image Courtesy AllesWirdGut Architektur  Image Courtesy AllesWirdGut Architektur  Image Courtesy AllesWirdGut Architektur  Image Courtesy AllesWirdGut Architektur  Image Courtesy AllesWirdGut Architektur
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