NANBOYA shinsaibashi in Osaka, Japan by PROCESS5 DESIGN

Article source: PROCESS5 DESIGN

This is a plan for a specialist valuables for cash service boutique on the 2^nd floor of a building facing the Shinsaibashisuji shopping centre in the business district of the merchant town of Osaka. Existing s valuables for cash service have the image of pawnshops and the current situation is that there is no choice but to compete with the purchasing prices of rival companies.

Image courtesy PROCESS5 DESIGN 

• Architects: PROCESS5 DESIGN
• Project: NANBOYA shinsaibashi
• Location: Osaka, Japan
• Design: PROCESS5 DESIGN Ikuma Yoshizawa, Noriaki Takeda, Tatsuya Horii
• Contractor: TORENTA Co., Ltd.
• Collaborator: Lighting Designer: DAIKO ELECTRIC Co., Ltd., Yoshihide Ueo
• Construction type: Interior and exterior Renewal
• Construction phase: 19 jun. 2012 ~ 28 jun.
• Total cost of construction: 5.9million yen | include design fee

Image courtesy PROCESS5 DESIGN

Under these circumstances, we had a request from a client to wipe out the image of the pawnshop so that more female clients felt inclined to come in. We began by thinking positively rather than negatively about selling objects. You can make your everyday life more beautiful by sorting through and organizing the objects around you as demonstrated by the word minimalism(Dan-Sha-Ri). We proposed a valuables for cash salon which would be as easy to frequent as a beauty salon or a nail salon.

Image courtesy PROCESS5 DESIGN

First of all, we eliminated as many superfluous decorations as possible and concealed the booths essential to this business with a semi-transparent film. We used the N of the NANBOYA logo as a motif for the film.

With soft LED lighting attached to the top and bottom of the film, these became unique partitions behind which clients can discuss their transactions freely without worrying about other people seeing them.

Image courtesy PROCESS5 DESIGN

We also created this design as the symbol of NANBOYA which is developing a number of branches simultaneously so that clients would be able to recognise a NANBOYA shop at a glance.

We aimed to create a salon-type space where it is possible to consult a new kind of valuables for cash service in order to make life smarter and more beautiful.

Image courtesy PROCESS5 DESIGN

Tags: Japan, Osaka

Categories: Boutique, Illustrator, Photoshop, Shop

This entry was posted on Saturday, April 6th, 2013 at 5:33 am. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.