ArchShowcase 
Sumit Singhal
Sumit Singhal loves modern architecture. He comes from a family of builders who have built more than 20 projects in the last ten years near Delhi in India. He has recently started writing about the architectural projects that catch his imagination. New showroom in Dubai, UAE by ArperMarch 26th, 2014 by Sumit Singhal
Article source: Arper A key gateway to the markets of the Middle East, Dubai is one of the seven emirates forming the United Arab Emirates. Its strategic location and cultural fabric facilitate contact with business partners in Europe and Asia in the same territory. The second most populous emirate, Dubai has witnessed a very recent, but highly sustained development, fuelled by substantial investments in real estate, and capable of attracting an increasing number of internationally renowned professionals in the field of architecture and design.  Image Courtesy © VerdeKiwi
 Image Courtesy © VerdeKiwi These are the reasons why Arper has chosen to consolidate its presence in the Middle East by opening its new showroom in Dubai, with the objective of creating a space in which to meet its target clientele, and to allow visitors to familiarize themselves with the collections showcased. A further objective is to promote awareness of our brand in this part of the world, a strategic area for the future of the company and of the European countries operating at an international level.  Image Courtesy © VerdeKiwi The launch of Arper Dubai showroom follows the opening of four new exhibition spaces: in Chicago last June, in Oslo and Amsterdam last September, and in Copenhagen last November. Thus 2013 saw Arper successfully realize its internationalization strategy. Now our company is expanding further in the Middle East thanks to our showroom in the UAE. The showroom extends over 210 square meters on the nineteenth floor of the futuristic U – Bora Towers complex located in Business Bay, one of the fastest growing areas of downtown Dubai.  Image Courtesy © VerdeKiwi All of the Arper collections will be available at the showroom, which on this occasion will also showcase Bardi ‘s Bowl Chair, officially presented last January in London. Designed by the Italian- Brazilian architect Lina Bo Bardi in 1951, the chair never went into production. Now it has been finally realized by Arper in a limited edition of 500 numbered pieces, thus creating a project aimed at promoting and disseminating architect Lina Bo Bardi’s cultural heritage and supporting the Instituto Lina Bo and PM Bardi, the guardian of her work.  Image Courtesy © VerdeKiwi  Image Courtesy © VerdeKiwi  Image Courtesy © VerdeKiwi  Image Courtesy © VerdeKiwi  Image Courtesy © VerdeKiwi  Image Courtesy © VerdeKiwi  Image Courtesy © VerdeKiwi
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