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Sumit Singhal
Sumit Singhal loves modern architecture. He comes from a family of builders who have built more than 20 projects in the last ten years near Delhi in India. He has recently started writing about the architectural projects that catch his imagination. SEGB – GB Exhibit Pavilion in Milan, Italy by NAT Office – christian gasparini architectApril 21st, 2019 by Sumit Singhal
Article source: NAT Office – christian gasparini architect Abstract The exhibit pavilion for GB Gnudi Bruno works and researches on flexible and light temporary structures. It tries to represent products and technologies, involved to create extremely advanced and innovative packaging systems, that outline Bologna district worldwide known as the “packaging valley”. The module, with its infinite mash-up as structure, and the cardboard, with its layers and sides as material, are the generative, spatial, architectural and aesthetic elements of the project.  SEGB – north west façade: detail main entrance and gb logo, Image Courtesy © Filippo Poli
 SEGB – Inner spaces: meeting room, Image Courtesy © Filippo Poli Report The big assembly line machines are the actors of the space but are contained inside a curtain wall of C-shaped cardboard modules that are raised or not depending on the indoor uses’ range spaces: so at the foyer corner we have the reception-infopoint with a wardrobe behind, placed in continuity with the meeting room and more detached the service room, while in the middle the bar /cafeteria becomes the distributive and connecting element of the space. around it, in addition to the machines, are set tables and chairs, intended as leisure and information spaces. At the top, a quadrangular structure is hanging, parallel to the sides of the pavilion: it highlights the company's brand and graphics, to signal its presence in the exhibition. The juxtapposed and rotated C modules switch the edge, reproducing the box material and shape of the packaging system.  SEGB – Inner spaces: bar brunch/ public and private meeting room, Image Courtesy © Filippo Poli  SEGB – Inner spaces: all the meeting places around the bar, Image Courtesy © Filippo Poli  SEGB – Inner spaces: bar and brunch ospitality, Image Courtesy © Filippo Poli  SEGB – north west façade: detail main entrance and helpdesk point, Image Courtesy © Filippo Poli  SEGB – Façade details: entrance corner with store private meeting room wardrobe and entrance, Image Courtesy © Filippo Poli  SEGB – Façade details: private meeting room, Image Courtesy © Filippo Poli  SEGB – Façade details: papyrus logo and cardboard boxes, Image Courtesy © Filippo Poli  SEGB – Inner spaces: cardboard shelves and doors, Image Courtesy © Filippo Poli  SEGB – Façade details: cardboard gb logo and the corner with the hanged panels, Image Courtesy © Filippo Poli  SEGB – Façade details: general store and internet point, Image Courtesy © Filippo Poli  SEGB – Inner spaces: cardboard tables, walls and exhibit corner and products, Image Courtesy © Filippo Poli  SEGB – Inner details: table and chairs and green boxes, Image Courtesy © Filippo Poli  North-West-Facade, Image Courtesy © NAT Office – christian gasparini architect  South-West-Facade, Image Courtesy © NAT Office – christian gasparini architect  North-East-Facade, Image Courtesy © NAT Office – christian gasparini architect  South-East-Facade, Image Courtesy © NAT Office – christian gasparini architect  Ground-Floor-Plan, Image Courtesy © NAT Office – christian gasparini architect  Hanged-Structures-Plan, Image Courtesy © NAT Office – christian gasparini architect
Categories: Bar, Cafeteria, Exhibition, Pavilion, Reception |
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